animal-house.jpgMany of you have finally joined social networking groups and you’re just sitting there doing nothing.

I can’t tell you how many people have gotten on Twitter because I urged them to do so, for example, and have never actually tweeted. You know who you are.

I’m not as upset up at you non Twitterers as I am at people who have signed up for Facebook or LinkedIn and do nothing. Some of you must have thought you just open an account and the cyber gods start sending you job leads.

That’s not how it works. Time to be proactive.

I’m starting an ongoing series of things to do now that you’re actually on these sites; and I’d love to hear from you all as well about success stories you can share about using the Web to find work, or help your career.

For my first topic, I decided to start with a fun one — Animal House.


That’s one of my favorite movies about college life because it really gets to the heart of how immature we are during those formative years.

Well, many of us have, or at least think we have, grown up and many of us are out in the real world of work.

If you’re in career hell right now and are wondering why the heck you or your parents paid so much money for a college degree, it’s time to stop whining and use those academic bastards.

Wouldn’t it be great if you could easily connect with the alumni from your alma mater during the years you attended. What a networking opportunity for those of you looking for a job or ready to make a switch.

People, you’ve got to be kidding me! Head over to LinkedIn right now and join your alumni group. I joined the group for Hofstra University a while back and I can’t tell you how many emails I get talking about networking events and even specifics jobs.

OK, I had no desire to attend homecoming, which was also on the group page, but I never realized how many movers and shakers went to Hofstra.

One some of these social networking sites, you’re able to search for all the people that went to your school around the time you were there. Turns out more than 3,000 people came up for me on LinkedIn. What a great opening for an email, or phone call to one of these folks.

A guy that went to Hofstra emailed me a while back when he realized I went to Hofstra and pitched himself as an expert. Alan Nierenberg had researched interviewing techniques and turned out to be a great source.

Of course I don’t limit myself to Hofstra sources, but you get my meaning. Any connection, any excuse to start a conversation is all you need. That’s old-school job searching and it works. And now you have the Internet to make it happen easier.

So stop telling everyone you’re doing the social networking thing and nothing is happening. “Doing” means you actually get off your butt and do.

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